Legal Hub

Datenschutzerklärung

1. Data protection at a glance

General information

The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data are all data with which you can be personally identified. You can find detailed information on the subject of data protection in our data protection declaration below this text.

Data collection on this website

Who is responsible for data collection on this website?

The data processing on this website is carried out by the website operator. You can find their contact details in the section "Notice on the responsible body" in this data protection declaration.

How do we collect your data?

Your data is collected, on the one hand, when you provide it to us. This may, for example, be data you enter in a contact form.

Other data is collected automatically or with your consent by our IT systems when you visit the website. This primarily includes technical data (e.g., internet browser, operating system, or time of page access). This data is collected automatically as soon as you access this website.

What do we use your data for?

Some of the data is collected to ensure the error-free provision of the website. Other data may be used to analyze your user behavior. If contracts can be concluded or initiated via the website, the transmitted data will also be processed for contract offers, orders, or other order inquiries.

What are your rights with regard to your data?

You have the right to obtain information about the origin, recipient, and purpose of your stored personal data free of charge at any time. You also have the right to request the correction or deletion of this data. If you have given your consent to data processing, you can revoke this consent at any time with effect for the future. You also have the right, under certain circumstances, to request the restriction of the processing of your personal data. Furthermore, you have the right to lodge a complaint with the competent supervisory authority.

You can contact us at any time with any questions about this or other issues relating to data protection.

Analysis tools and third-party tools

When you visit this website, your browsing behavior may be statistically evaluated. This is done primarily using so-called analysis programs.

Detailed information about these analysis programs can be found in the following privacy policy.

2. Hosting und Content Delivery Networks (CDN)

We host the content of our website with the following provider:

Hetzner

The provider is Hetzner Online GmbH, Industriestr. 25, 91710 Gunzenhausen (hereinafter Hetzner).

For details, please see Hetzner’s privacy policy: https://www.hetzner.com/de/legal/privacy-policy/ .

The use of Hetzner is based on Art. 6 (1) (f) GDPR. We have a legitimate interest in presenting our website as reliably as possible. If consent has been requested, processing will be carried out exclusively on the basis of Art. 6 (1) (a) GDPR and Section 25 (1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user's device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.

Order processing

We have concluded a data processing agreement (DPA) for the use of the above-mentioned service. This is a contract required by data protection law, which guarantees that the personal data of our website visitors will only be processed according to our instructions and in compliance with the GDPR.

Cloudflare

We use the service "Cloudflare." The provider is Cloudflare Inc., 101 Townsend St., San Francisco, CA 94107, USA (hereinafter "Cloudflare").

Cloudflare offers a globally distributed content delivery network with DNS. Technically, the information transfer between your browser and our website is routed through Cloudflare's network. This enables Cloudflare to analyze the traffic between your browser and our website and act as a filter between our servers and potentially malicious traffic from the internet. Cloudflare may also use cookies or other technologies to recognize internet users, but these are used solely for the purpose described here.

The use of Cloudflare is based on our legitimate interest in providing our website as error-free and secure as possible (Art. 6 (1) (f) GDPR).

Data transfer to the USA is based on the EU Commission's standard contractual clauses. Details and further information on security and data protection at Cloudflare can be found here: https://www.cloudflare.com/privacypolicy/ .

The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when processing data in the United States. Every company certified under the DPF is committed to adhering to these data protection standards. Further information is available from the provider at the following link: https://www.dataprivacyframework.gov/participant/5666 .

Order processing

Bunny.net CDN

We use the content delivery network Bunny.net. The provider is BunnyWay doo, Dunajska cesta 165, 1000 Ljubljana, Slovenia (hereinafter "Bunny.net CDN").

Bunny.net CDN is a globally distributed content delivery network. Technically, the information transfer between your browser and our website is routed through the content delivery network. This allows us to increase the global accessibility and performance of our website. The CDN records the IP address, which is anonymized. The CDN also records personal data when it is entered by the user (e.g., by submitting it via a contact form on the website).

The use of Bunny.net CDN is based on our legitimate interest in providing our website as error-free and securely as possible (Art. 6 (1) (f) GDPR).

For more information about Bunny.net CDN, please visit: https://bunny.net/privacy/ .

Order processing

3. General information and mandatory information

Data protection

The operators of these websites take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.

When you use this website, various personal data is collected. Personal data is data that can be used to identify you personally. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose.

We would like to point out that data transmission over the Internet (e.g., when communicating via email) may be subject to security gaps. Complete protection of data from access by third parties is not possible.

Note on the responsible body

The responsible body for data processing on this website is:

Leopold Schmahl
Falkensteig 36
19322 Wittenberge

Phone: 015225781861
Email: [email protected]

The responsible body is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data (e.g. names, e-mail addresses, etc.).

Storage period

Unless a more specific storage period is specified in this privacy policy, your personal data will remain with us until the purpose for data processing no longer applies. If you assert a legitimate request for deletion or revoke your consent to data processing, your data will be deleted unless we have other legally permissible reasons for storing your personal data (e.g., retention periods under tax or commercial law); in the latter case, deletion will occur once these reasons no longer apply.

General information on the legal basis for data processing on this website

If you have consented to data processing, we will process your personal data on the basis of Art. 6 (1) (a) GDPR or Art. 9 (2) (a) GDPR if special categories of data are processed pursuant to Art. 9 (1) GDPR. In the event of express consent to the transfer of personal data to third countries, data processing will also be carried out on the basis of Art. 49 (1) (a) GDPR. If you have consented to the storage of cookies or access to information on your device (e.g. via device fingerprinting), data processing will also be carried out on the basis of Section 25 (1) TDDDG. Consent can be revoked at any time. If your data is required to fulfill the contract or to carry out pre-contractual measures, we will process your data on the basis of Art. 6 (1) (b) GDPR. Furthermore, if your data is required to fulfill a legal obligation, we will process it on the basis of Art. 6 (1) (c) GDPR. Data processing may also be based on our legitimate interest pursuant to Art. 6 (1) (f) GDPR. The relevant legal bases in each individual case are explained in the following paragraphs of this privacy policy.

Note on data transfer to third countries that are not secure under data protection law and on transfer to US companies that are not DPF-certified

We use tools from companies based in third countries that do not have secure data protection laws, as well as US tools whose providers are not certified under the EU-US Data Privacy Framework (DPF). If these tools are active, your personal data may be transferred to these countries and processed there. We would like to point out that a level of data protection comparable to that in the EU cannot be guaranteed in third countries with unsafe data protection laws.

We would like to point out that the USA, as a safe third country, generally offers a level of data protection comparable to that of the EU. Data transfer to the USA is therefore permitted if the recipient is certified under the "EU-US Data Privacy Framework" (DPF) or has appropriate additional safeguards. Information on transfers to third countries, including the data recipients, can be found in this privacy policy.

Recipients of personal data

As part of our business activities, we work with various external parties. In some cases, this also requires the transfer of personal data to these external parties. We only pass on personal data to external parties if this is necessary to fulfill a contract, if we are legally obliged to do so (e.g., passing on data to tax authorities), if we have a legitimate interest in the transfer pursuant to Art. 6 (1) (f) GDPR, or if another legal basis permits the data transfer. When using contract processors, we only pass on our customers' personal data on the basis of a valid contract for order processing. In the case of joint processing, a contract for joint processing is concluded.

Withdrawal of your consent to data processing

Many data processing operations are only possible with your express consent. You can revoke your consent at any time. The legality of the data processing carried out before the revocation remains unaffected by the revocation.

Right to object to data collection in special cases and to direct advertising (Article 21 GDPR)

If data processing is based on Article 6 (1) (e) or (f) of the GDPR, you have the right to object to the processing of your personal data at any time for reasons related to your particular situation; this also applies to profiling based on these provisions. The respective legal basis on which processing is based can be found in this privacy policy. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR PERSONAL DATA UNLESS WE CAN PROVE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, RIGHTS AND FREEDOMS OR THE PROCESSING SERVES TO ASSERT, EXERCISE OR DEFEND LEGAL CLAIMS (OBJECTION PURSUANT TO ART. 21 (1) GDPR).

If your personal data is processed for direct marketing purposes, you have the right to object at any time to the processing of your personal data for such marketing purposes; this also applies to profiling insofar as it is associated with such direct marketing. If you object, your personal data will subsequently no longer be used for direct marketing purposes (objection pursuant to Article 21 (2) GDPR).

Right to lodge a complaint with the competent supervisory authority

In the event of violations of the GDPR, the data subjects have the right to lodge a complaint with a supervisory authority, in particular in the member state of their habitual residence, their place of work or the place of the alleged violation. The right of appeal exists without prejudice to other administrative or judicial remedies.

Right to data portability

You have the right to have data that we process automatically on the basis of your consent or in fulfillment of a contract handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another responsible person, this will only be done if it is technically feasible.

Information, correction and deletion

Within the framework of the applicable legal provisions, you have the right at any time to free information about your stored personal data, their origin and recipient and the purpose of the data processing and, if necessary, a right to correction or deletion of this data. You can contact us at any time if you have any further questions on the subject of personal data.

Right to restriction of processing

You have the right to request the restriction of the processing of your personal data. You can contact us at any time. The right to restriction of processing exists in the following cases:

If you dispute the accuracy of your personal data stored by us, we usually need time to check this. For the duration of the test, you have the right to request that the processing of your personal data be restricted.
If the processing of your personal data happened / happens unlawfully, you can request the restriction of the data processing instead of the deletion.
If we no longer need your personal data, but you need them to exercise, defend or assert legal claims, you have the right to request that the processing of your personal data be restricted instead of being deleted.
If you have lodged an objection in accordance with Art. 21 Paragraph 1 GDPR, your interests and ours must be weighed up. As long as it is not yet clear whose interests prevail, you have the right to request that the processing of your personal data be restricted.

If you have restricted the processing of your personal data, this data - apart from its storage - may only be used with your consent or for the establishment, exercise or defense of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest processed by the European Union or a member state.

SSL or TLS encryption

For security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as the site operator, this site uses SSL or TLS encryption. You can recognize an encrypted connection by the browser's address line changing from "http://" to "https://" and by the lock symbol in your browser's address bar.

If the SSL or TLS encryption is activated, the data that you transmit to us cannot be read by third parties.

Encrypted payment transactions on this website

If, after concluding a paid contract, you are obliged to provide us with your payment details (e.g. account number for direct debit authorization), these details will be required for payment processing.

Payment transactions using common payment methods (Visa/MasterCard, direct debit) are carried out exclusively via an encrypted SSL or TLS connection. You can recognize an encrypted connection by the browser's address line changing from "http://" to "https://" and by the lock symbol in your browser's address bar.

With encrypted communication, your payment data that you send to us cannot be read by third parties.

Objection to advertising emails

We hereby object to the use of the contact data published as part of the imprint obligation for sending unsolicited advertising and information material. The operators of the pages expressly reserve the right to take legal action in the event of unsolicited sending of advertising information, such as spam e-mails.

4. Data collection on this website

Cookies

Our website uses so-called "cookies." Cookies are small data packets and do not cause any damage to your device. They are stored either temporarily for the duration of a session (session cookies) or permanently (permanent cookies) on your device. Session cookies are automatically deleted after your visit. Permanent cookies remain stored on your device until you delete them yourself or they are automatically deleted by your web browser.

Cookies can originate from us (first-party cookies) or from third-party companies (so-called third-party cookies). Third-party cookies enable the integration of certain third-party services within websites (e.g., cookies for processing payment services).

Cookies serve various functions. Many cookies are technically necessary, as certain website features would not work without them (e.g., the shopping cart function or the display of videos). Other cookies can be used to evaluate user behavior or for advertising purposes.

Cookies that are required to carry out electronic communication, to provide certain functions you have requested (e.g. for the shopping cart function) or to optimize the website (e.g. cookies to measure web audience) (necessary cookies) are stored on the basis of Art. 6 (1) (f) GDPR, unless another legal basis is specified. The website operator has a legitimate interest in storing necessary cookies for the technically error-free and optimized provision of its services. If consent to the storage of cookies and similar recognition technologies has been requested, processing will take place exclusively on the basis of this consent (Art. 6 (1) (a) GDPR and Section 25 (1) TDDDG); this consent can be revoked at any time.

You can configure your browser to inform you about the use of cookies and to only accept cookies on a case-by-case basis, to exclude cookies for specific cases or in general, and to automatically delete cookies when you close your browser. Disabling cookies may limit the functionality of this website.

You can find out which cookies and services are used on this website in this privacy policy.

Consent with Borlabs Cookie

Our website uses Borlabs Cookie consent technology to obtain your consent to the storage of certain cookies in your browser or to the use of certain technologies and to document this consent in compliance with data protection regulations. The provider of this technology is Borlabs GmbH, Rübenkamp 32, 22305 Hamburg (hereinafter Borlabs).

When you visit our website, a Borlabs cookie is stored in your browser, which stores the consent you have given or the revocation of that consent. This data is not shared with the provider of Borlabs Cookie.

The collected data will be stored until you request deletion, delete the Borlabs cookie yourself, or the purpose for storing the data no longer applies. Mandatory statutory retention periods remain unaffected. Details on data processing by Borlabs Cookie can be found at https://de.borlabs.io/kb/welche-daten-speichert-borlabs-cookie/ .

Borlabs Cookie Consent technology is used to obtain the legally required consent for the use of cookies. The legal basis for this is Art. 6 (1) (c) GDPR.

Server log files

The website provider automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These include:

Browser type and browser version
operating system used
Referrer URL
Hostname of the accessing computer
Time of server request
IP address

This data will not be merged with other data sources.

This data is collected on the basis of Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of its website – for this purpose, the server log files must be collected.

Contact form

If you send us inquiries via the contact form, your information from the form, including the contact details you provided there, will be stored by us for the purpose of processing your inquiry and in case of follow-up questions. We will not share this data without your consent.

This data is processed on the basis of Art. 6 (1) (b) GDPR, provided your request is related to the fulfillment of a contract or is necessary to carry out pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the effective processing of the requests addressed to us (Art. 6 (1) (f) GDPR) or on your consent (Art. 6 (1) (a) GDPR), if requested; consent can be revoked at any time.

The data you enter in the contact form will remain with us until you request its deletion, revoke your consent to storage, or the purpose for storing the data no longer applies (e.g., after your request has been processed). Mandatory legal provisions—in particular, retention periods—remain unaffected.

Inquiry by email, phone or fax

If you contact us by email, phone, or fax, your inquiry, including all personal data (name, inquiry), will be stored and processed by us for the purpose of processing your request. We will not share this data without your consent.

The data you send to us via contact requests will remain with us until you request its deletion, revoke your consent to storage, or the purpose for storing the data no longer applies (e.g., after your request has been processed). Mandatory legal provisions—in particular, statutory retention periods—remain unaffected.

Communication via WhatsApp

To communicate with our customers and other third parties, we use, among other things, the instant messaging service WhatsApp. The provider is WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

Communication takes place via end-to-end encryption (peer-to-peer), which prevents WhatsApp or other third parties from gaining access to the communication content. However, WhatsApp receives access to metadata generated during the communication process (e.g., sender, recipient, and time). We would also like to point out that WhatsApp, according to its own statements, shares its users' personal data with its US-based parent company, Meta. Further details on data processing can be found in WhatsApp's privacy policy at: https://www.whatsapp.com/legal/#privacy-policy .

The use of WhatsApp is based on our legitimate interest in communicating as quickly and effectively as possible with customers, interested parties, and other business and contractual partners (Art. 6 (1) (f) GDPR). If consent has been requested, data processing will be carried out exclusively on the basis of this consent; this consent can be revoked at any time with future effect.

The communication content exchanged between you and us on WhatsApp will remain with us until you request deletion, revoke your consent to storage, or the purpose for storing the data no longer applies (e.g., after your request has been processed). Mandatory legal provisions—in particular, retention periods—remain unaffected.

The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when processing data in the United States. Every company certified under the DPF is committed to adhering to these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/7735 .

We have configured our WhatsApp accounts so that it does not automatically synchronize data with the address book on the smartphones in use.

Use of chatbots

We use chatbots to communicate with you. Chatbots are able to respond to your questions and other inputs without human assistance. To do so, the chatbots analyze your inputs as well as other data to provide appropriate answers (e.g., names, email addresses, and other contact details, customer numbers and other identifiers, orders, and chat histories). Furthermore, the chatbot may collect your IP address, log files, location information, and other metadata. This data is stored on the chatbot provider's servers.

User profiles can be created based on the collected data. Furthermore, the data can be used to display interest-based advertising, provided the other legal requirements (in particular, consent) are met. For this purpose, the chatbots can be linked to analysis and advertising tools.

The collected data can also be used to improve our chatbots and their response behavior (machine learning).

The data you enter during communication will remain with us or the chatbot operator until you request deletion, revoke your consent to storage, or the purpose for storing the data no longer applies (e.g., after your request has been processed). Mandatory legal provisions—in particular, retention periods—remain unaffected.

The legal basis for the use of chatbots is Art. 6 (1) (b) GDPR, provided the chatbot is used to initiate a contract or as part of the contract fulfillment. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6 (1) (a) GDPR and Section 25 (1) TDDDG, provided the consent includes the storage of cookies or access to information on the user's end device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time. In all other cases, use is based on our legitimate interest in the most effective customer communication possible (Art. 6 (1) (f) GDPR).

Calendly

On our website, you have the option to schedule appointments with us. We use the "Calendly" tool for booking appointments. The provider is Calendly LLC, 271 17th St NW, 10th Floor, Atlanta, Georgia 30363, USA (hereinafter "Calendly").

To book an appointment, enter the requested information and your desired date in the form provided. The data you enter will be used for scheduling, executing, and, if necessary, for follow-up. The appointment data will be stored for us on Calendly's servers. You can view their privacy policy here: https://calendly.com/privacy .

The data you enter will remain with us until you request its deletion, revoke your consent to storage, or the purpose for storing the data no longer applies. Mandatory legal provisions—in particular, retention periods—remain unaffected.

The legal basis for data processing is Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in scheduling appointments with interested parties and customers as easily as possible. If consent has been requested, processing will be carried out exclusively on the basis of Art. 6 (1) (a) GDPR and Section 25 (1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user's device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.

Data transfer to the USA is based on the EU Commission's standard contractual clauses. Details can be found here: https://calendly.com/pages/dpa .

The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when processing data in the United States. Every company certified under the DPF is committed to adhering to these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/6050 .

Order processing

YourCalendar

On our website, you have the option to schedule appointments with us. We use TuCalendi for booking appointments. The provider is Appload Solutions SL, C. Bethencourt Alfonso, 38002 Santa Cruz de Tenerife, Spain (hereinafter "TuCalendi").

To book an appointment, please enter the requested information and the desired date in the form provided. The entered data will be used for planning, conducting, and, if necessary, follow-up of the appointment.

The appointment data is stored for us on the servers of TuCalendi, whose privacy policy you can view here: https://www.tucalendi.com/de/privatsphaere .

The legal basis for data processing is Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in scheduling appointments with interested parties and customers as easily as possible. If consent has been requested, processing will be carried out exclusively on the basis of Art. 6 (1) (a) GDPR and Section 25 (1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user's device (e.g., for device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.

Order processing

Registration on this website

You can register on this website to use additional features on the site. We will use the data you enter only for the purpose of using the respective offer or service for which you have registered. The mandatory information requested during registration must be provided in full. Otherwise, we will reject your registration.

For important changes, such as those relating to the scope of our services or technically necessary changes, we will use the email address you provided during registration to inform you.

The data entered during registration is processed for the purpose of implementing the user relationship established by the registration and, if necessary, for initiating further contracts (Art. 6 (1) (b) GDPR).

The data collected during registration will be stored by us for as long as you are registered on this website and will be deleted thereafter. Statutory retention periods remain unaffected.

Register with Google

Instead of registering directly on this website, you can register with Google. This service is provided by Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

To register with Google, you only need to enter your Google username and password. Google will identify you and confirm your identity to our website.

If you sign in with Google, we may be able to use certain information from your account to complete your profile with us. You decide whether and which information this is within the scope of your Google security settings, which you can find here: https://myaccount.google.com/security and https://myaccount.google.com/permissions .

The data processing associated with Google registration is based on our legitimate interest in providing our users with the simplest possible registration process (Art. 6 (1) (f) GDPR). Since the use of the registration function is voluntary and users can decide for themselves about the respective access options, no conflicting overriding rights of the data subjects are apparent.

The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when processing data in the United States. Every company certified under the DPF is committed to adhering to these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780 .

Comment function on this website

For the comment function on this page, in addition to your comment, information about the time the comment was created, your email address and, if you do not post anonymously, the user name you have chosen will be saved.

Storage of the IP address

Our comment function stores the IP addresses of users who post comments. Since we do not review comments on this website before they are published, we need this data to take action against the author in the event of legal violations such as insults or propaganda.

Subscribe to comments

As a user of the site, you can subscribe to comments after registering. You will receive a confirmation email to verify that you are the owner of the provided email address. You can unsubscribe from this feature at any time using a link in the information emails. In this case, the data entered when subscribing to comments will be deleted. However, if you have provided this data to us for other purposes and elsewhere (e.g., newsletter subscription), this data will remain with us.

Storage period of comments

The comments and the associated data will be stored and remain on this website until the commented content has been completely deleted or the comments must be deleted for legal reasons (e.g. offensive comments).

Legal basis

Comments are stored based on your consent (Art. 6 (1) (a) GDPR). You can revoke your consent at any time. To do so, simply send us an informal email. The legality of the data processing operations already carried out remains unaffected by the revocation.

Gravatar

We have integrated Gravatar into this website. The provider is Automattic Inc., 60 29th Street #343, San Francisco, CA 94110, USA (hereinafter Gravatar).

Gravatar is a tool that allows us to provide personal images (avatars) to our website users. These avatars serve as visual representations of users and are displayed wherever a user interacts with the platform (e.g., in forums or chats). When a user interacts with the platform, their avatar is displayed based on the selection associated with their email address. This adds a personal touch to users' online presence and facilitates identification, as the selected image is associated with users when they are active online.

When you comment or interact on our website and Gravatar is activated, the hash of the email address of the user using Gravatar (used as an ID) is processed by Gravatar.

Gravatar is used on the basis of Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in an appealing presentation of its forums. If consent has been requested, processing will be carried out exclusively on the basis of Art. 6 (1) (a) GDPR and Section 25 (1) TDDDG. Consent can be revoked at any time.

For further details, please see the provider’s privacy policy at https://automattic.com/privacy/ .

The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when processing data in the United States. Every company certified under the DPF is committed to adhering to these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/4709 .

5. Social media

Facebook

This website incorporates elements of the social network Facebook. This service is provided by Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland. However, according to Facebook, the collected data is also transferred to the USA and other third countries.

An overview of the Facebook social media elements can be found here: https://developers.facebook.com/docs/plugins/?locale=de_DE .

When the social media element is active, a direct connection is established between your device and the Facebook server. Facebook thus receives the information that you have visited this website using your IP address. If you click the Facebook “Like” button while logged into your Facebook account, you can link the content of this website to your Facebook profile. This allows Facebook to associate your visit to this website with your user account. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the transmitted data or how Facebook uses it. For more information, see Facebook’s privacy policy at: https://de-de.facebook.com/privacy/explanation .

The use of this service is based on your consent in accordance with Art. 6 (1) (a) GDPR and Section 25 (1) TDDDG. This consent can be revoked at any time.

To the extent that personal data is collected on our website with the help of the tool described here and forwarded to Facebook, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). The joint responsibility is limited exclusively to the collection of the data and its forwarding to Facebook. The processing by Facebook after forwarding is not part of the joint responsibility. Our joint obligations have been set out in a joint processing agreement. The wording of the agreement can be found at: https://www.facebook.com/legal/controller_addendum . According to this agreement, we are responsible for providing data protection information when using the Facebook tool and for implementing the tool on our website in a way that complies with data protection law. Facebook is responsible for the data security of Facebook products. You can assert the rights of those affected (e.g. requests for information) regarding the data processed by Facebook directly with Facebook. If you assert your rights as a data subject with us, we are obliged to forward these to Facebook.

Data transfer to the USA is based on the EU Commission's standard contractual clauses. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum , https://de-de.facebook.com/help/566994660333381 , and https://www.facebook.com/policy.php .

The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when processing data in the United States. Every company certified under the DPF is committed to adhering to these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/4452 .

X (formerly Twitter)

This website incorporates features of the X service (formerly Twitter). These features are offered by the parent company, X Corp., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. Twitter International Unlimited Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland, is responsible for data processing of individuals living outside the USA.

When the social media element is active, a direct connection is established between your device and the X server. X (formerly Twitter) then receives information about your visit to this website. By using X (formerly Twitter) and the "Retweet" or "Repost" function, the websites you visit are linked to your X (formerly Twitter) account and made known to other users. We would like to point out that as the provider of the pages, we have no knowledge of the content of the transmitted data or how it is used by X (formerly Twitter). Further information can be found in the privacy policy of X (formerly Twitter) at: https://x.com/de/privacy .

The use of this service is based on your consent in accordance with Art. 6 (1) (a) GDPR and Section 25 (1) TDDDG. This consent can be revoked at any time.

Data transfer to the USA is based on the EU Commission's standard contractual clauses. Details can be found here: https://gdpr.x.com/en/controller-to-controller-transfers.html .

You can change your privacy settings on X (formerly Twitter) in your account settings at https://x.com/settings/account .

Instagram

This website incorporates features of the Instagram service. These features are offered by Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland.

When the social media element is active, a direct connection is established between your device and the Instagram server. Instagram thus receives information about your visit to this website.

If you are logged into your Instagram account, you can link the content of this website to your Instagram profile by clicking the Instagram button. This allows Instagram to associate your visit to this website with your user account. We would like to point out that, as the provider of these pages, we have no knowledge of the content of the transmitted data or how it is used by Instagram.

The use of this service is based on your consent in accordance with Art. 6 (1) (a) GDPR and Section 25 (1) TDDDG. This consent can be revoked at any time.

To the extent that personal data is collected on our website with the help of the tool described here and forwarded to Facebook or Instagram, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). The joint responsibility is limited exclusively to the collection of the data and its forwarding to Facebook or Instagram. The processing carried out by Facebook or Instagram after forwarding is not part of the joint responsibility. Our joint obligations have been set out in a joint processing agreement. The wording of the agreement can be found at: https://www.facebook.com/legal/controller_addendum . According to this agreement, we are responsible for providing data protection information when using the Facebook or Instagram tool and for implementing the tool on our website in accordance with data protection law. Facebook is responsible for the data security of Facebook and Instagram products. You can assert the rights of those affected (e.g. requests for information) regarding the data processed by Facebook or Instagram directly with Facebook. If you assert your data subject rights with us, we are obliged to forward them to Facebook.

Data transfer to the USA is based on the EU Commission's standard contractual clauses. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum , https://privacycenter.instagram.com/policy/ , and https://de-de.facebook.com/help/566994660333381 .

For more information, please see Instagram’s privacy policy: https://privacycenter.instagram.com/policy/ .

The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when processing data in the United States. Every company certified under the DPF is committed to adhering to these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/4452 .

This website uses elements of the LinkedIn network. The provider is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.

Each time you access a page of this website that contains LinkedIn elements, a connection is established to LinkedIn servers. LinkedIn is informed that you have visited this website using your IP address. If you click the LinkedIn "Recommend" button and are logged into your LinkedIn account, LinkedIn can associate your visit to this website with you and your user account. We would like to point out that, as the provider of these pages, we have no knowledge of the content of the transmitted data or how LinkedIn uses it.

The use of this service is based on your consent in accordance with Art. 6 (1) (a) GDPR and Section 25 (1) TDDDG. This consent can be revoked at any time.

Data transfer to the USA is based on the EU Commission's standard contractual clauses. Details can be found here: https://www.linkedin.com/help/linkedin/answer/a1343190/datenubertragung-aus-der-eu-dem-ewr-und-der-schweiz?lang=de

For more information, please see LinkedIn’s privacy policy at: https://www.linkedin.com/legal/privacy-policy .

The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when processing data in the United States. Every company certified under the DPF is committed to adhering to these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5448 .

XING

This website uses elements of the XING network. The provider is New Work SE, Am Strandkai 1, 20457 Hamburg, Germany.

Each time you access one of our pages that contains XING elements, a connection to XING servers is established. To our knowledge, no personal data is stored. In particular, IP addresses are not stored, and user behavior is not analyzed.

The use of this service is based on your consent in accordance with Art. 6 (1) (a) GDPR and Section 25 (1) TDDDG. This consent can be revoked at any time.

Further information on data protection and the XING Share button can be found in XING's privacy policy at: https://privacy.xing.com/de/datenschutzerklaerung .

6. Analysis tools and advertising

Google Tag Manager

We use Google Tag Manager, provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

Google Tag Manager is a tool that allows us to integrate tracking or statistical tools and other technologies on our website. Google Tag Manager itself does not create user profiles, stores cookies, or perform any independent analyses. It is used solely to manage and display the tools integrated through it. However, Google Tag Manager records your IP address, which may also be transmitted to Google's parent company in the United States.

Google Tag Manager is used on the basis of Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in the quick and uncomplicated integration and management of various tools on its website. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6 (1) (a) GDPR and Section 25 (1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user's device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.

The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when processing data in the United States. Every company certified under the DPF is committed to adhering to these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780 .

Google Analytics

This website uses features of the web analysis service Google Analytics. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics enables website operators to analyze the behavior of website visitors. This provides the website operator with various usage data, such as page views, length of stay, operating systems used, and user origin. This data is assigned to the user's respective device. It is not assigned to a user ID.

Furthermore, Google Analytics allows us to record your mouse and scroll movements, clicks, and more. Furthermore, Google Analytics uses various modeling approaches to supplement the collected data sets and employs machine learning technologies for data analysis.

Google Analytics uses technologies that enable user recognition for the purpose of analyzing user behavior (e.g., cookies or device fingerprinting). The information collected by Google about your use of this website is usually transferred to a Google server in the USA and stored there.

The use of this service is based on your consent in accordance with Art. 6 (1) (a) GDPR and Section 25 (1) TDDDG. This consent can be revoked at any time.

Data transfer to the USA is based on the EU Commission's standard contractual clauses. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/ .

The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when processing data in the United States. Every company certified under the DPF is committed to adhering to these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780 .

IP anonymization

Google Analytics IP anonymization is activated. This means that your IP address will be shortened by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide the website operator with other services relating to website activity and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

Browser Plugin

You can prevent Google from collecting and processing your data by downloading and installing the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de .

For more information about how Google Analytics handles user data, please see Google’s privacy policy: https://support.google.com/analytics/answer/6004245?hl=de .

Order processing

We have concluded a contract with Google for order processing and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Hotjar

This website uses Hotjar, a service provided by Hotjar Ltd., Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta, Europe (website: https://www.hotjar.com ).

Hotjar is a tool for analyzing your user behavior on this website. With Hotjar, we can record, among other things, your mouse and scroll movements and clicks. Hotjar can also determine how long you hovered your mouse over a certain location. Hotjar uses this information to create heatmaps that can be used to determine which areas of the website visitors prefer to view.

Furthermore, we can determine how long you stayed on a page and when you left. We can also determine at which point you abandoned your contact form (so-called conversion funnels).

In addition, Hotjar allows for direct feedback from website visitors. This feature helps improve the website operator's web offerings.

Hotjar uses technologies that enable the recognition of the user for the purpose of analyzing user behavior (e.g. cookies or the use of device fingerprinting).

If consent has been obtained, the use of the above-mentioned service is based exclusively on Art. 6 (1) (a) GDPR and Section 25 of the Telemedia Act (TDDDG). Consent can be revoked at any time. If no consent has been obtained, this service is used on the basis of Art. 6 (1) (f) GDPR; the website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.

Deactivating Hotjar

If you would like to deactivate data collection by Hotjar, click on the following link and follow the instructions there: https://www.hotjar.com/policies/do-not-track/

Please note that Hotjar must be deactivated separately for each browser or device.

For more information about Hotjar and the data collected, please see Hotjar's privacy policy at the following link: https://www.hotjar.com/privacy

Order processing

Plausible Analytics

We use Plausible Analytics on our website. The provider is Plausible Insights OÜ, Västriku tn 2, 50403, Tartu, Estonia.

We host Plausible Analytics on our servers (on premise).

Plausible Analytics allows us to analyze the behavior of our website visitors. For this purpose, the following data is primarily collected: page URL, HTTP request, HTTP referrer, browser, operating system, device type, and IP address. The HTTP request and IP address are stored in a hash for 24 hours; within this period, a user can be recognized when returning to the website. Personal identification is not possible.

If consent has been obtained, the use of the aforementioned service is based exclusively on Art. 6 (1) (a) GDPR and Section 25 of the Telemedia Act (TDDDG). Consent can be revoked at any time. If no consent has been obtained, this service is used on the basis of Art. 6 (1) (f) GDPR; the website operator has a legitimate interest in the most meaningful analysis possible of the user behavior of our website visitors.

Google Ads

The website operator uses Google Ads. Google Ads is an online advertising program provided by Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Ads enables us to display advertisements in the Google search engine or on third-party websites when the user enters certain search terms into Google (keyword targeting). Furthermore, targeted advertisements can be displayed based on user data available to Google (e.g., location data and interests) (audience targeting). We, as website operators, can evaluate this data quantitatively, for example, by analyzing which search terms led to the display of our advertisements and how many ads resulted in corresponding clicks.

The use of this service is based on your consent in accordance with Art. 6 (1) (a) GDPR and Section 25 (1) TDDDG. This consent can be revoked at any time.

Data transfer to the USA is based on the EU Commission's standard contractual clauses. Details can be found here: https://policies.google.com/privacy/frameworks and https://business.safety.google/controllerterms/ .

The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when processing data in the United States. Every company certified under the DPF is committed to adhering to these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780 .

Google AdSense (not personalized)

This website uses Google AdSense, a service for integrating advertisements. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

We use Google AdSense in "non-personalized" mode. Unlike personalized mode, the ads are not based on your previous user behavior, and no user profile is created. Instead, so-called "contextual information" is used to select ads. The selected ads are then based on, for example, your location, the content of the website you are on, or your current search terms. You can find out more about the differences between personalized and non-personalized targeting with Google AdSense at: https://support.google.com/adsense/answer/9007336 .

Please note that even when using Google Adsense in non-personalized mode, cookies or similar recognition technologies (e.g., device fingerprinting) may be used. According to Google, these are used to combat fraud and abuse.

The use of this service is based on your consent in accordance with Art. 6 (1) (a) GDPR and Section 25 (1) TDDDG. This consent can be revoked at any time.

Data transfer to the USA is based on the EU Commission's standard contractual clauses. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/ .

You can adjust your advertising settings independently in your user account. To do so, click the following link and log in: https://adssettings.google.com/authenticated .

Further information about Google's advertising technologies can be found here: https://policies.google.com/technologies/ads and https://www.google.de/intl/de/policies/privacy/ .

The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when processing data in the United States. Every company certified under the DPF is committed to adhering to these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780 .

Google Ads Remarketing

This website uses Google Ads Remarketing, a service provided by Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

With Google Ads Remarketing, we can assign people who interact with our online offering to specific target groups in order to then display interest-based advertising to them in the Google advertising network (remarketing or retargeting).

Furthermore, the advertising target groups created with Google Ads Remarketing can be linked to Google's cross-device features. This allows interest-based, personalized advertising messages tailored to you based on your previous usage and browsing behavior on one device (e.g., mobile phone) to also be displayed on another of your devices (e.g., tablet or PC).

If you have a Google account, you can opt out of personalized advertising at the following link: https://adssettings.google.com/anonymous?hl=de .

The use of this service is based on your consent in accordance with Art. 6 (1) (a) GDPR and Section 25 (1) TDDDG. This consent can be revoked at any time.

Further information and the data protection regulations can be found in Google's privacy policy at: https://policies.google.com/technologies/ads?hl=de .

The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when processing data in the United States. Every company certified under the DPF is committed to adhering to these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780 .

Google Conversion-Tracking

This website uses Google Conversion Tracking. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

With the help of Google Conversion Tracking, we and Google can recognize whether the user has performed certain actions. For example, we can evaluate which buttons on our website were clicked and how often, and which products were viewed or purchased most frequently. This information is used to compile conversion statistics. We learn the total number of users who clicked on our ads and what actions they performed. We do not receive any information that could personally identify the user. Google itself uses cookies or similar recognition technologies for identification.

The use of this service is based on your consent in accordance with Art. 6 (1) (a) GDPR and Section 25 (1) TDDDG. This consent can be revoked at any time.

For more information about Google Conversion Tracking, please see Google’s privacy policy: https://policies.google.com/privacy?hl=de .

The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when processing data in the United States. Every company certified under the DPF is committed to adhering to these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780 .

Meta Pixel (formerly Facebook Pixel)

This website uses the Meta visitor action pixel for conversion measurement. This service is provided by Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Meta, the collected data is also transferred to the USA and other third countries.

This allows the behavior of site visitors to be tracked after they have been redirected to the provider's website by clicking on a meta ad. This allows the effectiveness of the meta ads to be evaluated for statistical and market research purposes and to optimize future advertising measures.

The data collected is anonymous to us as the operator of this website; we cannot draw any conclusions about the identity of the users. However, the data is stored and processed by Meta, allowing a connection to the respective user profile on Facebook or Instagram, and Meta can use the data for its own advertising purposes, in accordance with the Meta Data Usage Policy ( https://de-de.facebook.com/about/privacy/ ). This enables Meta to place advertisements on Facebook or Instagram pages and other advertising channels. We, as the website operator, cannot influence this use of the data.

The use of this service is based on your consent in accordance with Art. 6 (1) (a) GDPR and Section 25 (1) TDDDG. This consent can be revoked at any time.

We use the advanced matching feature within the meta pixels.

Advanced Matching allows us to transmit various types of data (e.g., city, state, zip code, hashed email addresses, names, gender, date of birth, or phone number) of our customers and prospects that we collect through our website to Meta. This allows us to tailor our advertising campaigns on Facebook and Instagram even more precisely to people who are interested in our offerings. Advanced Matching also improves website conversion attribution and expands custom audiences.

To the extent that personal data is collected on our website with the help of the tool described here and forwarded to Meta, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). The joint responsibility is limited exclusively to the collection of the data and its forwarding to Meta. The processing by Meta after forwarding is not part of the joint responsibility. Our joint obligations have been set out in a joint processing agreement. The wording of the agreement can be found at: https://www.facebook.com/legal/controller_addendum . According to this agreement, we are responsible for providing data protection information when using the Meta tool and for implementing the tool on our website in a data protection-compliant manner. Meta is responsible for the data security of Meta products. You can assert your data subject rights (e.g. requests for information) regarding the data processed by Facebook or Instagram directly with Meta. If you assert your data subject rights with us, we are obliged to forward them to Meta.

Data transfer to the USA is based on the EU Commission's standard contractual clauses. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum and https://de-de.facebook.com/help/566994660333381 .

You can find further information on protecting your privacy in Meta's privacy policy: https://de-de.facebook.com/about/privacy/ .

You can also deactivate the "Custom Audiences" remarketing feature in the Ad Settings section at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen . You must be logged in to Facebook to do so.

If you do not have a Facebook or Instagram account, you can opt out of Meta's usage-based advertising on the European Interactive Digital Advertising Alliance website: http://www.youronlinechoices.com/de/praferenzmanagement/ .

The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when processing data in the United States. Every company certified under the DPF is committed to adhering to these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/4452 .

Meta Conversion API

We have integrated the Meta Conversion API on this website. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Meta, the collected data is also transferred to the USA and other third countries.

The Meta Conversion API allows us to capture visitor interactions with our website and pass them on to Meta to improve advertising performance on Facebook and Instagram.

For this purpose, the time of access, the website accessed, your IP address and user agent, as well as other specific data (e.g., purchased products, shopping cart value, and currency) are recorded. A complete overview of the data that can be collected can be found here: https://developers.facebook.com/docs/marketing-api/conversions-api/parameters .

The use of this service is based on your consent in accordance with Art. 6 (1) (a) GDPR and Section 25 (1) TDDDG. This consent can be revoked at any time.

Data transfer to the USA is based on the EU Commission's standard contractual clauses. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum and https://de-de.facebook.com/help/566994660333381 .

You can find further information on protecting your privacy in Meta's privacy policy: https://de-de.facebook.com/about/privacy/ .

The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when processing data in the United States. Every company certified under the DPF is committed to adhering to these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/4452 .

Order processing

Meta Custom Audiences

We use Meta Custom Audiences. This service is provided by Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland.

When you visit or use our websites and apps, take advantage of our free or paid offers, transmit data to us, or interact with our company's Facebook or Instagram content, we collect your personal data. If you give us your consent to use Meta Custom Audiences, we will transmit this data to Meta, which Meta can use to display relevant advertising to you. Furthermore, your data can be used to define target groups (lookalike audiences).

Meta processes this data as our data processor. Details can be found in Meta's user agreement: https://www.facebook.com/legal/terms/customaudience .

The use of this service is based on your consent in accordance with Art. 6 (1) (a) GDPR and Section 25 (1) TDDDG. This consent can be revoked at any time.

Data transfer to the USA is based on the EU Commission's standard contractual clauses. Details can be found here: https://www.facebook.com/legal/terms/customaudience and https://www.facebook.com/legal/terms/dataprocessing .

The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when processing data in the United States. Every company certified under the DPF is committed to adhering to these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/4452 .

7. Newsletter

Newsletterdaten

If you would like to receive the newsletter offered on the website, we require an email address from you as well as information that allows us to verify that you are the owner of the specified email address and that you agree to receive the newsletter. No further data is collected or is collected only on a voluntary basis. We use newsletter service providers, which are described below, to process the newsletter.

Brevo

This website uses Brevo to send newsletters. The provider is Sendinblue GmbH, Köpenicker Straße 126, 10179 Berlin, Germany.

Brevo is a service that, among other things, can be used to organize and analyze the distribution of newsletters. The data you enter for the purpose of subscribing to the newsletter is stored on the servers of Sendinblue GmbH in Germany.

Data analysis by Brevo

Brevo allows us to analyze our newsletter campaigns. For example, we can see whether a newsletter message has been opened and which links have been clicked. This allows us to determine, among other things, which links have been clicked most frequently.

We can also determine whether certain predefined actions were performed after opening/clicking (conversion rate). This allows us to determine, for example, whether you made a purchase after clicking on the newsletter.

Brevo also allows us to cluster newsletter recipients based on various categories. Newsletter recipients can be categorized by age, gender, or location, for example. This allows us to better tailor newsletters to the respective target groups.

If you do not want Brevo to analyze your data, you must unsubscribe from the newsletter. We provide a link for this in every newsletter message.

For detailed information about Brevo's features, please visit the following link: https://www.brevo.com/newsletter-software/ .

Legal basis

Data processing is based on your consent (Art. 6 (1) (a) GDPR). You can revoke this consent at any time. The legality of the data processing operations already carried out remains unaffected by the revocation.

Storage period

The data you provide us with for the purpose of subscribing to the newsletter will be stored by us or the newsletter service provider until you unsubscribe from the newsletter. Once you unsubscribe from the newsletter, the data will be deleted from the newsletter distribution list. Data stored by us for other purposes remains unaffected.

After you unsubscribe from the newsletter distribution list, your email address may be stored on a blacklist by us or the newsletter service provider if this is necessary to prevent future mailings. The data from the blacklist will be used only for this purpose and will not be merged with other data. This serves both your interest and our interest in complying with legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6 (1) (f) GDPR). Storage on the blacklist is not time-limited. You can object to storage if your interests outweigh our legitimate interest.

For more information, please see Brevo’s privacy policy at: https://www.brevo.com/de/datenschutz-uebersicht/ and https://www.brevo.com/de/legal/privacypolicy/ .

Order processing

Sending newsletters to existing customers

If you order goods or services from us and provide your email address, we may subsequently use this email address to send you newsletters, provided we inform you in advance. In such a case, the newsletter will only contain direct advertising for our own similar goods or services. You can unsubscribe from this newsletter at any time. A link for this purpose is included in every newsletter. The legal basis for sending the newsletter in this case is Art. 6 (1) (f) GDPR in conjunction with Section 7 (3) of the German Unfair Competition Act (UWG).

After you unsubscribe from the newsletter distribution list, your email address may be stored on a blacklist to prevent future mailings to you. The data from the blacklist will be used solely for this purpose and will not be merged with other data. This serves both your interest and our interest in complying with legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6 (1) (f) GDPR). Storage on the blacklist is not time-limited. You can object to storage if your interests outweigh our legitimate interest.

8. Plugins and tools

Google Fonts (lokales Hosting)

This site uses so-called Google Fonts, provided by Google, for the consistent display of fonts. Google Fonts are installed locally. There is no connection to Google servers.

Further information about Google Fonts can be found at https://developers.google.com/fonts/faq and in Google’s privacy policy: https://policies.google.com/privacy?hl=de .

Font Awesome (lokales Hosting)

This site uses Font Awesome for consistent font display. Font Awesome is installed locally. There is no connection to Fonticons, Inc. servers.

For more information about Font Awesome, please see the Font Awesome privacy policy at: https://fontawesome.com/privacy .

Cloudflare Turnstile

We use Cloudflare Turnstile (hereinafter "Turnstile") on this website. The provider is Cloudflare Inc., 101 Townsend St., San Francisco, CA 94107, USA (hereinafter "Cloudflare").

Turnstile is designed to verify whether data entered on this website (e.g., in a contact form) is being entered by a human or an automated program. To do this, Turnstile analyzes the behavior of website visitors based on various characteristics.

This analysis begins automatically as soon as the website visitor enters a website with Turnstile enabled. For the analysis, Turnstile evaluates various information (e.g., IP address, time spent on the website, or mouse movements made by the user). The data collected during the analysis is forwarded to Cloudflare.

The data is stored and analyzed on the basis of Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in protecting its web offerings from abusive automated spying and SPAM. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6 (1) (a) GDPR and Section 25 (1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user's device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.

Data processing is based on standard contractual clauses, which you can find here: https://www.cloudflare.com/cloudflare-customer-scc/ .

For more information about Cloudflare Turnstile, please see the privacy policy at https://www.cloudflare.com/cloudflare-customer-dpa/ .

CleanTalk

This website uses anti-spam plugins from CleanTalk. The provider is CleanTalk Inc, 711 S Carson Street, Suite 4, Carson City, NV, 89701, USA (hereinafter "CleanTalk").

CleanTalk is designed to protect our website from spam activities (e.g., preventing unwanted advertising, messages, or comments). To this end, CleanTalk collects various personal data such as IP address, email address, message sender's nickname, information about the JavaScript technology in the sender's browser, and the text entered.

This information is transferred to a CleanTalk server in the EU and stored there.

For security reasons and to protect against spam, your data is processed in the CleanTalk Cloud Service and stored in log files for a maximum of 31 days. After this period, this data is completely deleted.

CleanTalk is used on the basis of Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in protecting its website from spam activities as effectively as possible. If consent has been requested, processing will be carried out exclusively on the basis of Art. 6 (1) (a) GDPR and Section 25 (1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user's device within the meaning of the TDDDG. Consent can be revoked at any time.

Data transfer to the USA is based on the EU Commission's standard contractual clauses. Details can be found here: https://cleantalk.org/publicoffer#privacy .

Order processing

Zendesk

We use the CRM system Zendesk to process user inquiries. The provider is Zendesk, Inc., 1019 Market Street, San Francisco, CA 94103, USA.

We use Zendesk to process your inquiries quickly and efficiently. This represents a legitimate interest within the meaning of Art. 6 (1) (f) GDPR.

You can only send inquiries by providing your email address and without providing your name.

Messages sent to us will remain with us until you request deletion or the purpose for storing the data no longer applies (e.g., after your request has been processed). Mandatory legal provisions—in particular, retention periods—remain unaffected.

Zendesk has Binding Corporate Rules (BCRs) approved by the Irish Data Protection Authority. These are binding corporate rules that legitimize the transfer of data within the company to third countries outside the EU and EEA. Details can be found here: https://www.zendesk.de/blog/update-privacy-shield-invalidation-european-court-justice/ .

If you do not agree to us processing your request via Zendesk, you can alternatively communicate with us by email, telephone or fax.

For more information, please see Zendesk’s privacy policy: https://www.zendesk.de/company/customers-partners/privacy-policy/ .

Order processing

ChatGPT

We use ChatGPT on our website. The provider is OpenAI, 3180 18th St, San Francisco, CA 94110, USA, https://openai.com . We use ChatGPT as follows:

Intercom

If you interact with content on our website that includes ChatGPT (e.g. chatbot), your input, including metadata, will be transferred to ChatGPT's servers and processed there to generate an appropriate response.

We have configured ChatGPT so that the personal data entered is not used to train the ChatGPT algorithm.

ChatGPT is used on the basis of Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in ensuring the most efficient customer communication possible using modern technical solutions. If consent has been requested, processing will be carried out exclusively on the basis of Art. 6 (1) (a) GDPR and Section 25 (1) TDDDG. Consent can be revoked at any time.

For more information, please visit: https://openai.com/policies/privacy-policy .

Order processing

9. eCommerce and payment providers

Processing of customer and contract data

We collect, process, and use personal customer and contract data to establish, define, and modify our contractual relationships. We collect, process, and use personal data about the use of this website (usage data) only to the extent necessary to enable the user to use the service or to bill them. The legal basis for this is Art. 6 (1) (b) GDPR.

The collected customer data will be deleted after completion of the order or termination of the business relationship and expiration of any applicable statutory retention periods. Statutory retention periods remain unaffected.

Data transfer when concluding a contract for services and digital content

We only transmit personal data to third parties if this is necessary for the execution of the contract, for example to the credit institution responsible for processing payments.

Further transmission of data will not occur, or only if you have expressly consented to such transmission. Your data will not be passed on to third parties without your express consent, for example, for advertising purposes.

The basis for data processing is Art. 6 (1) (b) GDPR, which permits the processing of data to fulfill a contract or for pre-contractual measures.

Credit checks

When purchasing on account or using another payment method for which we make advance payments, we may conduct a credit check (scoring). For this purpose, we transmit the data you enter (e.g., name, address, age, or bank details) to a credit agency. Based on this data, the probability of a payment default is determined. If the risk of payment default is excessive, we may refuse the payment method in question.

The credit check is carried out on the basis of contract fulfillment (Art. 6 (1) (b) GDPR) and to avoid payment defaults (legitimate interest according to Art. 6 (1) (f) GDPR). If consent has been obtained, the credit check is carried out on the basis of this consent (Art. 6 (1) (b) GDPR); this consent can be revoked at any time.

Payment services

We integrate payment services from third-party companies on our website. When you make a purchase from us, your payment data (e.g., name, payment amount, bank details, credit card number) will be processed by the payment service provider for the purpose of payment processing. The respective contractual and data protection provisions of the respective providers apply to these transactions. The use of payment service providers is based on Art. 6 (1) (b) GDPR (contract processing) and in the interest of ensuring the payment process is as smooth, convenient, and secure as possible (Art. 6 (1) (f) GDPR). If your consent is requested for certain actions, Art. 6 (1) (a) GDPR forms the legal basis for data processing; consent can be revoked at any time for the future.

We use the following payment services/payment service providers on this website:

Stripe

The provider for customers within the EU is Stripe Payments Europe, Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland (hereinafter “Stripe”).

Data transfer to the USA is based on the EU Commission's standard contractual clauses. Details can be found here: https://stripe.com/de/privacy and https://stripe.com/de/guides/general-data-protection-regulation .

You can find details about this in Stripe’s privacy policy at the following link: https://stripe.com/de/privacy .

last updated: April 8, 2025

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